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References

Mind Tool Editorial Team. The Marketing Mix and the 4Ps of Marketing. MindTools.                                              Retrieved from: https://www.mindtools.com/pages/article/newSTR_94.htm

 

Advertising Pyramid: Choose The Creative Strategy That Will Work Best. News Channel                                        ABC 12. Retrieved from: http://www.wcti12.com/news/advertising-pyramid-choose-the-creative-              strategy-that-will-work-best-for-you/14850824

 

Beal, V. Digital Advertising. Webopedia. Retrieved from: http://www.webopedia.com/                                             TERM/D/digital_advertising.html

 

Entrepreneur Staff. Trade Shows. Entrepreneur. Retrieved from: https://                                                                www.entrepreneur.com/encyclopedia/trade-shows

 

How to Make Your Advertising Appeal to Consumers. Ads of the World. Retrieved from:                                      https://adsoftheworld.com/blog/ndejesus/2007/apr/10/                                                                           how_to_make_your_advertising_appeal_to_consumers

 

Home Page. My Indie Polish. Retrieved from: http://myindiepolish.com

 

Mora, M. When to use Different Types of Market Research. SurveyGizmo. Retrieved                                             from: https://www.surveygizmo.com/survey-blog/market-research-types/

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